E-commerce Catalog
Model your entire product range with structured products, nested categories, and brand profiles. Prices, stock flags, and imagery live alongside rich descriptions, so your storefront, mobile app, and marketplace feeds all pull from one catalog. Install it and start publishing products in minutes.
What's inside
Every content type ships pre-configured with typed fields, validation and relationships.
Product
A sellable item with pricing, imagery, stock status, and its place in the catalog hierarchy.titleTextrequiredProduct name shown on listing and detail pagesslugSlugrequiredURL-safe identifier generated from the titledescriptionRichTextrequiredFull product description with formatting and embedded mediaskuTextrequiredStock keeping unit used to match your inventory or ERP systempriceTextrequiredBase price as a decimal string, e.g. 49.90sale_priceTextoptionalDiscounted price displayed while a sale is runningmain_imageImagerequiredPrimary product photo used on cards and detail pagesgallery_imageImageoptionalAdditional product photo for the detail page gallerycategoryReferencerequiredCategory this product belongs to (references Category)brandReferenceoptionalManufacturer or house brand (references Brand)in_stockBooleanoptionalWhether the product is currently available to orderrelease_dateDateoptionalLaunch date, used for new-arrival sorting and badgesCategory
A navigable section of the catalog, nestable via a parent reference for deep hierarchies.nameTextrequiredCategory name shown in navigation and breadcrumbsslugSlugrequiredURL segment for category listing pagesdescriptionRichTextoptionalIntro copy displayed at the top of the category pageimageImageoptionalBanner or tile image for navigation and landing pagesparentReferenceoptionalParent category for nesting (references Category)featuredBooleanoptionalSurfaces the category in homepage navigation blocksBrand
A manufacturer or house brand attached to products for filtering and brand pages.nameTextrequiredBrand name shown on product pages and filtersslugSlugrequiredURL segment for the brand landing pagelogoImageoptionalBrand logo, ideally SVG or transparent PNGwebsiteLinkoptionalOfficial brand websitedescriptionRichTextoptionalBrand story shown on the brand landing pageShips with sample data
Install the blueprint and explore it with realistic example records.
Minimalist LED lamp in the Lighting category, priced 79.00 with a 59.00 sale price, in stock
Top-level category with intro copy and a featured flag for homepage navigation
Scandinavian brand profile with logo, website link, and a short brand story
Why this blueprint
Products, categories, and brands are modeled the way storefronts query them, so your frontend maps one-to-one to the API.
Categories reference their parent, giving you unlimited depth for department, aisle, and shelf style navigation.
Sale prices, stock flags, release dates, and featured toggles cover the everyday levers merchandisers actually pull.
Built for
- A D2C brand publishing its catalog to a Next.js storefront and a mobile app from one source
- An agency scaffolding client shops without redesigning the product model every time
- A marketplace team syncing SKUs from an ERP while editors enrich copy and imagery in the CMS
- A wholesaler exposing a browsable, non-transactional catalog to retail buyers
More in Commerce & Marketing
Collect and publish customer quotes with ratings, sources, and linked company profiles.
Time-boxed campaigns, promo codes, and placement banners managed from one place.
Structured pricing tiers, feature matrices, and FAQs that keep your pricing page in sync.
Start with the E-commerce Catalog blueprint
Install it in one click, explore the sample data, then adapt every field to your needs.