Content & Publishing · Blueprint

Landing Pages

Let marketers assemble landing pages from structured building blocks: a hero with calls to action, typed sections for features, pricing, and social proof, and reusable testimonials. Launch campaign pages in hours without waiting on a deploy.

3 content types28 fields3 sample records

What's inside

Every content type ships pre-configured with typed fields, validation and relationships.

Page

A landing page with hero content, theming, publishing controls, and SEO metadata.
12 fields
titleTextrequiredInternal name and default browser title for the page
slugSlugrequiredURL segment where the page is published
hero_headingTextrequiredMain headline at the top of the page
hero_subheadingTextoptionalSupporting line under the headline
hero_imageImageoptionalVisual shown beside or behind the hero copy
primary_cta_labelTextoptionalButton text for the main call to action
primary_cta_urlLinkoptionalDestination of the main call to action
theme_colorColoroptionalAccent color applied to buttons and highlights
publishedBooleanrequiredControls whether the page is publicly visible
publish_dateDateTimeoptionalWhen the page went or goes live, for campaign timing
seo_titleTextoptionalOverrides the title tag for search and sharing
seo_descriptionTextoptionalMeta description shown in search results

Section

A typed content block placed on a page in a chosen order.
10 fields
nameTextrequiredInternal label for editors, e.g. Features grid
pageReferencerequiredReference to the Page this section appears on
section_typeEnumrequiredOne of: features, testimonials, pricing, faq, cta, logos
headingTextoptionalVisible heading rendered above the section
bodyRichTextoptionalMain section content, rendered per section type
imageImageoptionalIllustration or screenshot used by the section layout
background_colorColoroptionalBackground tint to alternate section bands
cta_labelTextoptionalButton text when the section carries a call to action
cta_urlLinkoptionalDestination for the section's call to action
orderTextoptionalNumeric sort key controlling position on the page

Testimonial

A reusable quote with attribution, usable across multiple pages.
6 fields
author_nameTextrequiredPerson quoted, shown under the testimonial
quoteTextrequiredThe testimonial text, kept short enough for a card
author_roleTextoptionalTitle and company, e.g. CTO at Acme
author_avatarImageoptionalPortrait shown next to the attribution
company_logoImageoptionalLogo displayed with the quote for brand recognition
pageReferenceoptionalReference to a Page to pin this quote to; leave empty to reuse it on any page

Ships with sample data

Install the blueprint and explore it with realistic example records.

Sample
Product launch page

A published page with hero, features, testimonial, and CTA sections in order

Sample
Features grid

A features section attached to the launch page with heading and body content

Sample
Sarah Nguyen, CTO at Acme

A testimonial with avatar and company logo, referenced from the launch page

Why this blueprint

Pages without deploys

Marketers compose heroes, sections, and proof points from the CMS, so campaign pages ship on marketing's schedule.

Typed sections, clean frontends

The section enum maps each block to a component, keeping layouts predictable and designs on brand.

Reusable social proof

Testimonials live as their own records, so one strong quote can back every relevant page.

Built for

  • A growth team spinning up A/B variants of campaign pages for paid traffic
  • A product marketer launching a feature page with pricing, FAQ, and testimonial sections
  • An events team publishing time-boxed pages for webinars and conferences
  • An agency delivering client landing pages from one repeatable page model

Start with the Landing Pages blueprint

Install it in one click, explore the sample data, then adapt every field to your needs.

No credit card required
3 months free trial
Cancel anytime